Showing posts with label social marketing. Show all posts
Showing posts with label social marketing. Show all posts

7 March 2010

What is Facebook?

Facebook Profile: What is Facebook?

The idea of Facebook can be quite confusing to those new to social networking. So what is Facebook? It is a place to communicate with friends and family, to share photographs or funny links you find on the Web, to play social games like Farmville or Mafia Wars, search for long-lost friends or even chat interactively with your buddies.

In short, it is your home on the web. Find out more you can do with Facebook and why you should use it.

Facebook sprung from its roots as a school-based social network to became the most popular social network in the world. A few keys to Facebook's success is its ability to appeal to both people and businesses, the success of Facebook's developers network which has turned Facebook into a thriving platform, and Facebook Connect's ability to reach out to the rest of the web and provide a single login that works across multiple sites.

Facebook Profile: Key Features

* Facebook allows you to maintain a friends list and choose privacy settings to tailor who can see what on your profile.

* Facebook allows you to upload photos and maintain photo albums that can be shared with your friends.

* Facebook supports interactive online chat and the ability to comment on your friends "walls" in order to keep in touch or just say 'hi'.

* Facebook supports groups and fan pages, allowing businesses to effectively use Facebook as a vehicle for social media marketing.

* Facebook's developer network delivers advanced functionality in the form of social apps like Flixster and Vampire Wars.

* Facebook Connect allows websites to interact with Facebook and allows Facebook to be used as a universal login authentication service.

How to Set Up an RSS Feed on Facebook

Facebook Profile: History

Facebook is a social network founded in February of 2004 by Mark Zuckerberg. Originally a social network for students of Harvard University, it became a hit on campus and expanded to other colleges. In 2005, Facebook opened itself to high schools, and in 2006, it was open to everyone. Since then, it has experienced tremendous growth, bypassing MySpace in terms of global popularity.

In 2007, Facebook launched the Facebook Platform, which allowed developers to create applications on the network. Rather than simply being badges or widgets to adorn on a Facebook page, these applications allowed friends to interact by giving gifts or playing games, such as chess. In 2008, Facebook launched Facebook Connect, which competed with OpenSocial and Google Friend Connect as a universal login authentication service.

contributed by, ABHISHEK SEO

What is Twitter?

This brings us back to the original question. What is Twitter? It is many different things to many different people. It can be used by a family to keep in touch, or a company to coordinate business, or the media to keep people informed or a writer to build up a fan base.

Twitter is micro-blogging. It is social messaging. It is an event coordinator, a business tool, a news reporting service and a marketing utility.

There. That wasn't so hard, was it?

"I just don't understand Twitter."

That is the reply I get most often when I talk about Twitter to friends and family. "What is Twitter?" they will ask. And when I explain the basics of how Twitter operates, they ask, "Why would anyone use Twitter?"

It's actually a pretty good question.

A Guide to Twitter

Twitter is a Miniature Blog Micro-blogging is defined as a quick update usually containing a very limited number of characters. It is a popular features of social networks like Facebook where you can update your status, but it has become best known because of Twitter.

In essence, micro-blogging is for people who want a blog but don't want to blog. A personal blog can keep people informed on what is going on in your life, but not everyone wants to spend an hour crafting a beautiful post about the vibrant colors seen on a butterfly spotted in the front time. Sometimes, you just want to say "went shopping for a new car but didn't find anything" or "watched Dancing With the Stars and Warren Sapp sure can dance."

So what is Twitter? It's a great place for keeping people informed on what you are up to without the need to spend a lot of time crafting an entire post on the subject. You just say what's up and leave it at that.

Twitter is Social Messaging

While Twitter may have started as a micro-blogging service, it is grown into much more than simply a tool to type in quick status updates. So when asked "What is Twitter?", I often describe it as a cross between blogging and instant messaging, though even that doesn't do it justice.

Put simply, Twitter is social messaging. With the ability to follow people and have followers, and the ability to have interact with Twitter on your cell phone, Twitter has become the perfect social messaging tool. Whether you are out on the town and want to coordinate with a group of people as to what hot spot to hit next, or keeping people informed of developments at a company-sponsored event, Twitter is a great tool for quickly communicating a message to a group of people.

Twitter is News Reporting

Turn on CNN, Fox News or any other news-reporting service and you'll likely see a news ticker streaming across the bottom of the television set. In a digital world that is relying on the Internet more and more for news, that streaming ticker is Twitter.

Outdoor festivals like the South-by-Southwest festival in Austin, TX and major events like the E3 conference have shown what a great resource Twitter can be for quickly reporting news to a huge group of people. Faster and more immediate than a blog, Twitter has been embraced by the "new media" of the blogosphere and has slowly won acceptance among traditional media outlets.

Twitter is Social Media Marketing

Twitter has become a favorite target for social media marketing. This new form of getting the message out has been used effectively by Barak Obama during his Presidential campaign, and is used by everyone from magazines to movie stars as a quick way to connect with an audience.

With utilities like Twitterfeed, it is easy to convert an RSS feed into Twitter updates. This makes it easy to use Twitter as a form of social media marketing.

contributed by, ABHISHEK SEO

21 December 2009

Top effective 7 Social Marketing Resources

Top Effective 7 Social Marketing Resources


1. Google Friend Connect




2
. Facebook



3. MySpace




4. hi5




5. LinkedIn




6. Tagged



7. Ning



Blog Applications & Sites


1. Yahoo! Shortcuts




2. Blogger


3. WordPress


4. Kindle Publishing

5. TypePad




6
. Wordpress for iPhone



7. Technorati



Bookmarking Applications & Sites


1. Digg


2. Stumbleupon


3. AddThis!


4. bit.ly



5. Delicious



6. diigo



7. Jumptags

contributed by, ABHISHEK SEO